Who am I
Parce qu'une vie dénuée de sens ne vaut la peine d'être vécue. Lyfstylz SoulWear is born in 2008 in Brussels, Belgium. Life is a short journey, so first through my rhymes and beats and now through my designs, I'm just trying to give it a true meaning. Proud father of this independant brand, also borned in Brussels, Ixelles neighborhood to be precise, in the mid 70's.
From skateboard to graffiti, Hip Hop head, some rappin' & beatmaking; dressing with style and originality, streetwear influenced for sure! I needed now to launch my own brand of 'Soul Wear', in a way, a prolongation of my passions: style, good music, calligraphy & graphic design... LET ME EXORCIZE MY LOVE 4 MUSIC TRU MY DESIGNS.
1 love.
Founder & Designer




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“I bought the Lyfstylz Martin Luther King's t-shirt a few years ago now, the design is just great and I'm really impressed of its quality, the print remains unchanged after all this time”

“A great Belgian brand who proudly represents Brussels, with original themes that brings unity among the people. The quality of the products is just great & on top of that, the latest production is made of 100% organic cotton”



































